Trend #1: Luxurious marble features having a moment

• Why?Dominic Lees-Bell, Interior Design Specialist at Drench states: â€œAfter spending so much time inside this year, it’s no wonder Brits want to make their home a haven. So, we do expect in 2021 Brits will be making their home luxurious as possible, with marble in the bathroom being the perfect antidote. You could go super sleek with marble and opt for a monochrome look. Or why not try making a statement with gold details that perfectly harmonise with neutral marble?â€�
• Plus, marble is a beautiful element that compliments most bathroom styles: modern, classic, traditional and more – making it suitable for most people’s taste. 
• Drench’s sales info:Sales for marble features have increased by 366% in 2020.

Trend #2: Brits are bringing the outdoors in to relax more

• Why?Whilst 2020 was largely spent indoors for many Brits, it appears that Brits have missed the outdoors so hope to bring it into their home designs. What’s more, natural features are perfect for enhancing a person’s wellbeing and creating a spa-like feel in the bathroom. If 2020 has taught us anything it’s the importance of self-care and rest.  
• Drench.co.uk’s sales info:Sales for natural wood elements have increased by 197%, and waterfall taps by 77%. 

Trend #3: Eco-friendly toilets are making a splash with trendsetters 

• Why?As consumers, we’re beginning to see the benefits (and necessities) of making more eco-friendly choices, and this shouldn’t stop when it comes to designing our dream bathroom.  
• Drench.co.uk’s sales info:Sales for rimless toilets and flush plates are soaring, increasing by 189% in 2020. Not only do these types of toilets look more chic but they use significantly less water than traditional toilets.

Trend #4: Black features aren’t taking a back seat anytime soon

• Why?Despite black features being a trend that emerged a few years ago, it seems that the power of Instagram and Pinterest has made them ever more popular. They’re here to stay in 2021. 
• To bring this trend into the New Year, Dominic Lees-Bell states: “we are particularly loving black fixtures against one of the top bathroom colours for 2021 – pink. But, even if you don’t want to be as daring with such a romantic colour, black really does work well with most colours, and can give that instant flair to your interiors.â€�
• Drench.co.uk’s sales info:Sales for black accessories and fixtures have seen a 123% growth in sales in 2020. 

Trend #5: Get glam with brass bathroom details

• Why?If black features aren’t your thing, brass is predicted to be a big bathroom trend in 2021. Not only does brass add an immediate warmth to cold bathrooms, but it’s the perfect complement to both the first bathroom trend (marble) and sixth (industrial)…
• Drench.co.uk’s sales info:Sales for brushed brass showers have increased by 160% in 2020. What’s more, searches for brass radiators have increased by a staggering 1,100% proving that even your heating can be hot on trend.  

Trend #6: Industrial design is on the increase 

• Why?We may have Kim Kardashian to thank for this one after her stunning minimalist industrial bathroom gained a lot of traction online. 
• Dominic Lees-Bell states, “We expect to see concrete to be a huge trend that fits right into the industrial aesthetic. Industrial taps are an excellent way to get an instantly cool look. They are right on trend too, with a massive 400% increase in searches on our site. Or you could team concrete vanity units against a backdrop of a crisp white wall.â€� 
• Drench.co.uk’s sales info:The term ‘industrial’ gained a 58% rise in searches in 2020.  

Additional Findings:

Drench.co.uk also surveyed Brits to reveal renovations they plan on tackling in their bathroom in the New Year. Their findings have revealed that:

• The most popular goal Brits have in mind when renovating their bathroom is to ‘make it more modern’, with 47% of Brits stating this.

• Comparatively, just 19% of Brits hope to improve the functionality of their bathroom – proving that modernity is more important than functionality.

• Almost 1/4 (24%) of Brits plan on upgrading their bath and/or shower in 2021. 

• Blue is set to become the most popular colour for the bathroom in 2021 after gaining a 95% increase in searches on Drench.co.uk’s site in 2021.